Inside Mazda


Dino Bernacchi is the chief marketing officer (CMO) for Mazda North American Operations (MNAO). In his current role, Bernacchi oversees all aspects of brand communications for Mazda in the U.S., including every touch point that affects a customer’s interaction with the brand. In addition, Bernacchi is responsible for the design, development, and execution of the strategies and processes required to deliver Mazda messaging in the ever-evolving multi-channel world.

Bernacchi joined MNAO in 2017, bringing more than 23 years of experience in marketing communications, and proven successes in telling compelling brand stories. He has worked on both the agency, supplier and in-house aspects of the communications business, with roles at Campbell-Ewald Advertising, Visteon, General Motors and, most recently, as marketing director at Harley-Davidson Motor Company.

Bernacchi grew up in Michigan, where he attended the University of Detroit. He currently resides in Southern California.

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