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Inside Mazda

Life’s Too Short to Drive a Boring Family Sedan

Lightness + Performance = Fun

New Mazda 6 Sedan Turbo

The core of the Mazda philosophy is simple – that driving your car should feel as natural as walking. The Japanese call that idea Jinba Ittai – meaning “Horse and Rider as one.” Every design decision that went into the Mazda6 was guided by this mission, from the firm, yet compliant suspension to the driver’s position and cockpit layout. Mazda6 was designed to be a driver’s car as much as it was designed to be a family car.

 

“The Mazda6 was designed to be a driver’s car as much as it was designed to be a family car.”

2018 Mazda 6 Turbo Sedan

INSPIRED BY PERFORMANCE

The fact is, if you can build a sports car or a hot hatchback with great driving dynamics, you can put those same dynamics into an affordable midsize sedan. That’s why Mazda crafted the Mazda6 with everything the automaker has learned from being the first choice of sports car racers and enthusiasts for decades.

Here’s a proof point – If you want a level of control and power delivery above the competition, Mazda is one of the few automakers left that still provides discerning drivers a choice of a crisp six-speed manual transmission. If that’s not your thing, you can always opt for the quick-shifting automatic. Either way, you’re getting a gearbox that has been engineered and tuned specifically for Mazda vehicles, not pulled out of the parts bin.

2018 Mazda 6 Turbo Sedan

ADD LIGHTNESS

In every car across the brand lineup, Mazda engineers use a “gram strategy” to examine every part in the car with the goal of reducing weight wherever possible, every gram adds up. That strategy pays off with enhanced performance, increased fuel economy, and no reduction in safety performance.

The result of all that work is a family car that punches harder than you’d expect and still gives you class-leading fuel economy. That’s also why the Environmental Protection Agency has recognized Mazda as the most fuel-efficient automaker in the United States for the last three years.

 

“The result of all that work is a family car that punches harder than you’d expect, and still gives you class-leading fuel economy.”

ELIMINATE THE BORING

From ride quality to performance, and everything in between, the Mazda6 provides an experience that is anything but boring. Steering is tight, the chassis is firm and the ride is phenomenal. You never have to be afraid to ask too much of the Mazda6. With plenty of power, the throttle response in the Mazda6 is always right there – no questions asked.