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Brad Audet Named Chief Marketing Officer for Mazda North American Operations

September 15, 2020

Mazda North American Operations (MNAO) today announced the appointment of Brad Audet as Chief Marketing Officer.

NFF Proudly Announces Finalists for 2019 William V. Campbell Trophy® Presented by Mazda

October 30, 2019

The National Football Foundation (NFF) & College Hall of Fame announced today the finalists for the 2019 William V. Campbell Trophy® Presented by Mazda, which annually recognizes an individual as the absolute best football scholar-athlete in the nation for his combined academic success, football performance and exemplary leadership.

Categories: Marketing News

Mazda North American Operations

The Search Is On – National Geographic and Mazda Launch Competition Series

October 22, 2019

National Geographic and Mazda today kicked off a first-of-its-kind competition series to search for the next National Geographic photographer.

Categories: Marketing News

Mazda North American Operations

Mazda Announces Partnership With The National Football Foundation’s William V. Campbell Trophy®

September 19, 2019

Mazda announced today a three-year partnership with the National Football Foundation (NFF) & College Hall of Fame to support the William V. Campbell Trophy® presented by Mazda, college football’s premier scholar-athlete award.

Categories: Marketing News

Mazda Feel Alive

Mazda North America Launches Second Installment of FEEL ALIVE® Brand Campaign

April 8, 2019

Mazda North American Operations (MNAO) solidifies its path to premium, debuting the next phase of its brand campaign, FEEL ALIVE®.

MAZDA NORTH AMERICAN OPERATIONS LOGO

Mazda North America Wants You to Feel Alive with Introduction of New Brand Platform

March 28, 2018

Mazda North American Operations (MNAO) is blazing a new path for the brand as it prepares for a premium 7th generation product evolution.

Mazda Develops Digital Campaign Tailored to the Hispanic Consumer

July 5, 2017

The campaign creative, which will launch on July 9, was developed specifically for the Hispanic consumer, aiming to tap into the existing positive affinity for Japanese-made products.

Mazda Driver's Choice

Mazda Launches Driver’s Choice Event

June 29, 2017

The new advertising spot, debuting on July 1, 2017, will feature luxury vehicle owners who unknowingly choose a Mazda vehicle over premium brands after a blind test drive.

Millionth Mazda MX-5 Miata MC Photo

One-Millionth Mazda MX-5 Miata Comes Home

April 24, 2017

Mazda Motor Corporation announced today that the One-Millionth Mazda MX-5 Miata, a commemorative model celebrating the production of 1 million units of Mazda’s iconic two-seater convertible sports car, has returned home after a year-long tour that saw the model exhibited at fan-facing events around the globe. The car arrived back at the company’s Hiroshima headquarters on April 7.

MAZDA NORTH AMERICAN OPERATIONS LOGO

Mazda Partners with SPIN, VIBE and Stereogum to Create Official Venue for SXSW® 2017

March 2, 2017

Converging on the city from March 10-19 with a complimentary ride service, activities at the outdoor stage and a first-of-its-kind Mazda-owned, official SXSW venue, Mazda hopes to reach SXSW guests who are there to learn more about brands that continue to break traditional boundaries.

Mazda Launches New Advertising Series to Feature Takumi Masters

February 28, 2017

The Takumi Masters advertising story will follow true Mazda craftsman—not actors—in their authentic work environments to capture the true essence of the process of developing new cars.

MAZDA NORTH AMERICAN OPERATIONS LOGO

Mazda Amps Up for Second Year at the 2016 iHeartRadio Music Festival

September 21, 2016

Starting September 23 and running through September 24, attendees of the 2016 iHeartRadio Music Festival will have the opportunity to interact with Mazda in various ways.

Mazda Partners with Leading Experiential Marketing Agency George P. Johnson for Auto Show Experience

August 16, 2016

MNAO, in partnership with George P. Johnson, will redesign its auto show kits to better align with the evolving brand direction for auto shows that take place throughout the year.

millionth mazda miata roadster tour sports cars

Mazda Announces Dates for Millionth Miata Celebration Tour

July 28, 2016

The one-millionth MX-5 is coming to the U.S. on an 18-stop tour that begins at Mazda Raceway Laguna Seca for the Monterey Motorsports Reunion

Mazda News

Mazda Launches Redesigned MazdaUSA.com

July 6, 2016

The new site, which can be found at MazdaUSA.com, will better meet the needs of customers, improving the customer experience when researching vehicles for their car buying decision.

Mazda News

USA TODAY SPORTS Announces Mazda As Founding Partner Of Active Alliance Running Series

May 10, 2016

USA TODAY SPORTS & Mazda announced a new partnership around the USA TODAY Sports Active Alliance – a network of the country’s finest independent marathons.

Mazda Drive For Good donates

Mazda Donates More Than $5.3 Million to Nonprofits Following Mazda Drive for Good Event

January 19, 2016

MNAO today announced that it is donating $5,354,550 to select charities as a result of its Mazda Drive for Good event, an 8.4 percent increase over 2015.

Mazda Launches All-New Advertising Campaign, “Driving Matters”

May 21, 2015

Mazda’s all-new Driving Matters campaign will showcase various aspects of what makes the driving experience so important.