Inside Mazda

Driver’s Life

Mazda RX-7 Rotary Sports Car

My Mazdas and My Marriage

From his very first RX-3 in the ‘70s to his current Mazda3, Fred keeps coming back to Mazda for vehicles that give him the same “wow” feeling that he first felt in 1972.

Discovering Balance and Joy in the MX-5 Miata

With plenty of drive and track time in her 1994 MX-5, Bantay was ready for something new. She had her heart set on a new 2019 MX-5.
Mazda North American Operations CEO and President Moro-san

Masahiro Moro, chairman and CEO of MNAO, continues to cultivate lifelong Mazda fans

For Moro, the 2019 Mazda MX-5 Miata 30th Anniversary marks a major milestone for the iconic roadster and it holds a special place in his heart.

Mazda Employee Shares Major Life Milestones with MX-5 Miata

What started as a passion for cars, turned into a complete career path for Daniel Lim. From buying his first MX-5 Miata in 2001, to working as a service technician at a Mazda dealership, to working at Mazda’s Research and Development Center, Lim credits his car obsession to his father.

Advanced Product Planner of the Original MX-5 Miata

James Kilbourne still remembers how blown away he was when he saw the first early prototype of the MX-5 Miata.

Preparing For The Ultimate Summer Road Trip

The right vehicle, like your Mazda, will make any trip that much better. Here are some tips and tricks that will make any road trip a success.

Passionate MX-5 Miata Owner Becomes Passionate Mazda Employee

Marco, now a system designer at Mazda’s Research and Development Center in Irvine, California, feels like he owes getting his job to his MX-5.

Always an Adventure in the MX-5 Miata

For Mike Fernandez, Mazda and MX-5 Miatas have become a lifelong passion. The proud owner of this “Mazda Trifecta,” Mike enjoys driving Mazda models year-round, even during the harsh winters of Alaska.

Exploring Hawaii in the Mazda MX-5

What made the MX-5 a love-at-first-drive experience was when he took the car out with the top down on one of the windier, scenic routes on the Big Island.

The MX-5 Miata Purchase of a Lifetime

John couldn’t believe that an innocent purchase would turn out to be a rare buy.
mazda motorsports racing

Racing, Owning and Selling MX-5 Miatas

Bender’s genuine passion for Mazda and the MX-5 has resonated with many people. That is why he’s become a top MX-5 racer and Mazda salesman in the country.

Sharing the Contagious Smile of the MX-5 Miata

“I still get a smile on my face every time I get behind the wheel,” Jury explained. And with more than 400,000 miles driven across three MX-5s, that’s a lot of smiles.

Dream Car Becomes Family Treasure

When Zen and his now wife went to test drive the MX-5, he was sold without ever driving the vehicle himself.

Miata Serves as Ultimate Tribute to Late Brother

Purchased as a tribute to his late brother, Peter’s MX-5 serves as the perfect reminder of his brother’s love for cars and the MX-5 Miata.

Exploring the Lower 48 in the MX-5 Miata

From the moment they laid eyes on a 1989 Mariner Blue Mazda MX-5 Miata, Cyndee Boyvey and Al Brown became hooked.

An Unforgettable Convertible Ride Sparks Love for the MX-5

It only took one weekend back in the mid-1990’s with a friend’s MX-5 Miata to turn Steve Gunn into an MX-5 fan.

The Matchmaking MX-5 Miata

For Scott Fricke, the Mazda MX-5 Miata Clubs were key to his love story and his family’s obsession with the iconic roadster. And with most great life choices, it all started with a nudge from his mother.

An MX-5 Owner 25 Years in the Making

The first time Joe Schlueter drove an MX-5 Miata was more than 25 years ago while taking a little break during a work conference. Since that drive in 1992, he’s never forgotten how the MX-5 drove.

Every Day is ‘A Wicked Good Time’ for this 18-year-old MX-5 Owner

After two years of hard work and dedication, 18-year-old Jamie Rouvalis was able to purchase his dream car--a silver 1990 Mazda MX-5 Miata A-package with a limited slip differential.

An MX-5 Miata Introduced This Owner to His Future Wife

Rueweler shares his love for his MX-5 with his wife, who he describes as his favorite passenger and who has made him promise never to sell his MX-5 under any circumstances.

An Unforgettable Birthday with a Surprise MX-5 Miata

Imagine going out for a quiet birthday dinner with your spouse and coming back with a brand new car. That’s exactly what happened to LeighAnn Severance when her husband, Skip, surprised her with a new 2012 MX-5 Miata.

A Family Building Lifelong Memories with the MX-5 Miata

“These aren’t cars,” Joe Burns explained. “They're part of our family. They build memories for life. Even to this day, we'll just hop in the car and take a drive and make a new memory for the family."

A Lifelong Love Affair with The MX-5 Miata

Rona Dexler has had an infatuation with cars her whole life. From an early age, she frequently played with toy cars instead of dolls. This, in part, was because of her father’s passion for cars. As an automotive journalist, he’d definitely passed the car enthusiast gene on to her.

Enjoying Life to the Fullest in the MX-5 Miata

Montante’s passion for the MX-5 Miata has been contagious, too. He has inspired his girlfriend and eight of his closest friends to purchase MX-5s.

An MX-5 Miata Reunion Years in The Making

Sometimes cars are destined to be owned by a specific owner. That was the case for Rina Jacobson and her 2000 MX-5 Miata, which she bought in 2011--for the second the time.  

How the Mazda Miata Keeps This 66-Year-Old Driver Young at Heart

At 66 years old, Kaitlyn Lydell isn’t your typical race car driver. With more than 20 years of experience with the MX-5 Miata, serving as president of the Bay Area Miata Club and tracking her MX-5 for the last decade, she’s at the track more than 30 days a year and couldn’t be happier.

Enjoying the Freedom and Youthfulness of the MX-5 Miata

Bob Ledesma bought his 1992 MX-5 Miata from a friend for only $500, with the promise of bringing it back to showroom condition. Since then, he has spent countless hours carefully restoring the car, sparing no detail.

How MX-5 Miata Provided One Couple A New Way To Continue Their Adventures

After months of planning and researching the most incredible roads in the U.S., Brian connected all the pinned locations to form a route that would nearly circumvent the country.

Miata Club of Hawaii Co-Founder Has Found Her Ultimate Form of Expression in the MX-5

After nearly 20 years of owning three MX-5's, Hisaoka has discovered that with the ability to update her car with different colors and accessories, she has discovered the ability to make her MX-5 a true extension of herself.

Everything This Car Enthusiast Knows About Cars, He Learned From the MazdaSpeed MX-5 Miata

Brandon Matthews has always been drawn to cars. Over the years he’s owned various types, but it all changed when his friend let him drive his MX-5 Miata.

Strengthening a Bond Between Daughter and Father with MX-5 Miatas

A deeper connection with her father has been the most rewarding thing about being part of the Mazda MX-5 Miata community.

Meet this 14-year-old Miata-Racing Guinness World Record Holder

At age 14, Robert Noaker was admitted into The Guinness Book of World Records. Noaker became the youngest person to win an IndyCar sanctioned race, with his first place finish at the Mazda Global MX-5 Cup in Lexington, Ohio.
Beard Miata Mx-5 Driver Lewis Snyder

The Joy of Driving Miata

You don’t know what true freedom feels like until you’re cruising down a road with the top of your Miata down, beard flowing in the wind.
Mazda Racing Beat Aftermarket

We’ve Got the Beat

Racing Beat carved out their niche, serving diehard enthusiasts who crave racetrack-honed performance.

Which Mazda is Your Perfect Match?

Looking for the perfect valentine? Mazda's got you covered. Take our five-question quiz to find out which Mazda vehicle is your true love and perfect valentine.
Mazda 6 road trip family sedan

The Statesman

How many states can you drive through in just 24 hours? Accepting the challenge, our intrepid writer gets behind the wheel of a Mazda6 and finds a portal into his past.
MX-5 Miata Sports Car Roadster Snow Winter Driving

A Sports Car for All Seasons

Japan’s snow-covered Hokkaido island gives Inside Mazda a chance to see if the Mazda MX-5 Miata RF can cut it in extreme conditions

After The Gold Rush

The gold and silver are long gone, but the memories of a thriving era survive in Colorado’s ghost towns. We take a Mazda CX-5 to explore the Wild West that time forgot.
Mazda 3 red hatchback 10 millionth mazda

Checking in on a Very Special Mazda Owner

When Lauren Carter of Glendale Heights, Illinois bought her 2013 Mazda3 5-Door she had no idea she had just purchased the 10 millionth Mazda to be sold in the United States.
Mazda Owner two MX-5 RF Miatas

Double Your Fun in the New MX-5 RF

Dale pre-ordered a ‘Launch Edition’ MX-5 Miata RF, without telling his wife, and then ordered another one so he could share it with his family.
Mazda Craftsmen

An Insider’s Look at Mazda’s Commitment to Craftsmanship

Clay. Bread. Craftsmanship. What it all comes down to is a clay-formed, designed-by-hands 2017 CX-5 with a stunning exterior that stands out from boxy, computer-generated CUVs.
2017 Touge California Mazda Rally Cosmo Rotary Sportscar

Driving Mattered Then as Driving Matters Now: 2017 Touge California Rally

Celebrating the joy of driving makes sense for Mazda. New or old, classic or showroom fresh, every Mazda vehicle is engineered with the purpose of sharing that joy.
Mazda 50 years of rotary

Mazda Highlights Engineering Innovations at 2017 Japanese Classic Car Show

Mazda is celebrating its first engineering breakthrough at the 2017 Japanese Classic Car Show in Long Beach, California, paying homage to the engine that put it on the map and continuing to draw fascination from fans the world over.

Making History

With immaculate examples from every era of post-war Mazdas, this priceless gathering of vehicles distills the history of the marque into one handy 5,300-square-foot area.
Marc Simon DV8 Winery Mazda

Marc Simon’s Dream Life

The fast, close racing in the Spec Miata class reminded Marc of the energy he loved so much on stage, and he knew he had to try it for himself.
Hostetter Owner Story

Meet the Hostetters and their 17th Mazda

While affordable, reliable, great-driving cars might keep the Hostetters coming back for more, it’s quality care and attention from the Randy Hiley dealership that’s the cornerstone of their longstanding relationship with Mazda.
2017 Mazda MX-5 Miata RF (25)

Picture This

An online community where you can meet like‐minded Mazda fans, see their cars, and show them yours.

The Long and Lonesome Road

Route 33 takes the adventurous driver deep into the California of yesteryear. We wind back the clock in a Mazda MX-5 Miata...
2017 Mazda CX-5 Crossover SUV

Mazda CX-5’s L.A. Stories – Where To Drive

Once you escape the urban L.A. sprawl, there are scores of canyon roads swooping up into the hills that can put a huge smile on an enthusiastic driver's face.

Mazda CX-5’s L.A. Stories – The Kayaker

With the help of the Mazda CX-5, we meet three Californians who are challenging the status quo, and pushing the boundaries in urban sports.
Mazda CX-5 crossover SUV bike rack Montenegro Manufacturing bike

Mazda CX-5’s L.A. Stories – The Cyclist

Custom bicycle designer Hernan Monenegro is a man who plans for the future. His handmade, ultra-light frames are built to be both durable and timeless.
Mazda Venice Beach CX-5 California Longboard

Mazda CX-5’s L.A. Stories – The Longboarder

Los Angeles is a breeding ground for innovation, whether that’s in design, engineering or simply attitude. A place where new ideas come to life, with an optimistic, enterprising outlook in the endless California sunshine.
Mazda Family Loyalty

A Mazda Family discovers the MX-5 RF

After 12 years of loving his Mazda6, Kevin Edgren plans to recapture the sports car spirit of his youth in an MX-5 Miata RF
Mazda MPV Van

15 Years, 191,000 Miles, and One Family

After 15 years and over 191,000 miles, Minnie has become something more than just a vehicle in their garage.
mx5 miata rf

Miata Fanatic Gets First MX-5 Miata RF

When Mazda announced the pre-sale of the 2017 MX-5 Miata RF hardtop convertible, Miata enthusiasts all over the United States quickly signed up to preorder.

Why Tires Matter

Many of the challenges of driving in snow or heavy rainfall can be easily dealt with by selecting the right set of tires for your vehicle and driving conditions.
Miatas at Mazda Raceway

One-Millionth Mazda MX-5 Miata and 2017 MX-5 RF Headline Annual ‘Miatas at Mazda Raceway’ Event

With thousands of models coming from hundreds of automakers over the decades, few cars have followings of enthusiasts the world over quite like the Mazda MX-5 Miata.
Alfred Morris Mazda Car 626 Dallas Cowboys

Alfred Morris’ 1991 Mazda 626

In a sea of expensive luxury cars, Alfred Morris’ 1991 Mazda 626 sits snugly in the Dallas Cowboys’ parking lot.
Miatas at Mazda Raceway Laguna Seca

Excitement Zooms at 2016 Miatas at Mazda Raceway Laguna Seca Event

Since its inception in 2009, the first Miatas at Mazda Raceway started as a celebration of the 20th anniversary of the MX-5 Miata. It quickly became a desirable event for MX-5 Miata enthusiasts, attracting numerous enthusiasts each year after.
Millionth MX-5 Miata sports car roadster

One-Millionth Miata Zooms through the Southeast on its Country-Wide Tour

The one-millionth Mazda MX-5 Miata continued to delight fans as it made its way through the Deep South with stops in North Carolina, Georgia and Florida.
MX5 Miata owner

One-Millionth Miata Celebration Brings Fan Favorite to the Midwest

The epic cross-country tour of the one-millionth Mazda MX-5 Miata continued through the heart of America with multiple stops in the Midwest.

14 MX-5 Miata Trivia Questions To Prove Your Knowledge

Do you think you know everything there is to know about the MX-5 Miata? Take the quiz and see if you’re a true Miata Maniac.
Owner Mazda CX-5 Safety

Living Proof of CX-5’s Safety

Just two days after surviving a tremendous collision, Jenn Dietz walked into her local Mazda dealer to buy another Mazda CX-5.
mazda cosmo rotary sports car

The Road Less Traveled with a Classic Mazda Cosmo 110S

The Mazda Cosmo 110S was the first ever Mazda sports car powered by a rotary engine. This rare classic takes on Scotland's spectacular North Coast 500 route.

Millionth Miata Celebration Tour Rolls Into the Northeast with Much Fanfare

The Millionth Miata Celebration Tour made its way to the Northeast and couldn’t have asked for a better turnout for the first series of regional tour stops.
mazda family commale

Mazdas Run in This Family

Four years and 15 Mazdas later, the Commale family is already looking forward to new additions to their garage.
millionth miata mx-5 roadster sports car

One-Millionth Miata Makes its First Stop at Mazda Raceway Laguna Seca

During the Rolex Monterey Motorsports Reunion, Mazda welcomed the one-millionth MX-5 Miata to the U.S. in its first of 18 stops around the country.
Mazda CX-9 7 Passenger SUV

From Surf to Snow

One family, in the all-new Mazda CX-9, go on an activity-packed Californian odyssey, with the goal of being able to surf, kayak and ski all in a single weekend.

West Coast Classic

With a classic Mazda REPU pickup truck—and a surfboard—we discover a slower pace of life on the California coast.
mazda togue run

Touge California Lets Vintage Mazda Vehicles Come Out and Play

Mazda brought its three historic cars to San Diego, joining 25 other historic cars made by various automakers to partake on a 200-mile road rally.

Kickoff the Big Game with a Road Trip

Even if you don’t have tickets to the game and you’re looking for an excuse to see new scenery, there are plenty of once-in-a-lifetime destinations worthy of a day’s drive.

Fresh Tracks: Where to Catch the Ski Season’s Best Snow

Wherever you decide to go, in most cases, you won’t need chains with the superior traction and predictive nature of Mazda’s i-ACTIV AWD technology.

Mazda Dreams

Mazda dreamers can remember the moment they first saw a Mazda. For some, that moment ushered in a newfound appreciation for driving, and for others, it was the common bond of love for Mazda that sparked new friendships and relationships.
Angel baseball pitcher CJ wilson standing next to his Mazda3 five door hatch back

Mazda Enthusiast: CJ Wilson

A starting pitcher on the Los Angeles Angels of Anaheim roster and owner of successful Mazda dealerships.
Miata motifcation kits

The Cars of Flyin’ Miata

What happens when you take all of the great things about the MX-5 Miata and amplify them? For over 25 years, MX-5 enthusiasts have been exploring the outer edge of the MX-5’s performance envelope with outstanding results.
White Mazda 6

The Mazda6 that Helped Protect the Whole Family

Every driver has experienced the sheer panic of having a car in front of them slam on their brakes unexpectedly, but for Bridget McIntyre that panic was followed by a violent collision.